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The web page shanmugananda.tripod.com states the following, "Orphanage and School - Established in 1936." I saw that the website also said " How You Can Support Us." They also said " All acts of kindness are wonderful. Thanks to you Generous Donors, We Are Progressing. This Webpage is set-up to keep our Donors informed of our progress. The Ashram was established in 1936. Thanks to generous public and government support, we have grown over the years. We run the following institutions. Sri Kodeeswarar South, East Kottaiyur." The meta header had Sri Shanmugananda Ashram as the first optimized keyword. This keyword is followed by India, Kumbakonam, and Vallalar which isn't as urgent as Sri Shanmugananda Ashram. The other words shanmugananda.tripod.com used was orphanage. donation is included but will not be viewed by search parsers.